So, you want to make a name for yourself as a blogger but don’t have the time for writing? Don’t worry, you aren’t the first person to pull their hair on this puzzle. Many people aspire to promote their brand via blogs but are too swamped with work to tap away at their computers. Entrepreneur’s life! However, there’s an easy way out. You can always outsource blog writing tasks to a competent writer and get your job done.
Here’s a bunch of content writing stats to grab your eyeballs:
- The content marketing industry’s revenue is slated to touch $135 billion by 2026.
- A major part of content marketing (70%) is based on written content alone – both long and short forms.
- ‘How to’ articles are the biggest sellers on the internet with an 80% reader share.
- They also attract 1.5x more organic traffic. That’s your game if you want quick success in the blog writing world.
- Publishing 2 to 6 times a week can increase your readership by 50%. So, you have to publish a lot – a lot!
- You can double the appeal of your blog post by adding snappy imagery.
Phew! That’s a lot of work to be done to become a successful blogger. So, I’ll keep parroting, “Outsource blog posts!” If you are still here, it means you are pretty darn serious about becoming a blogger. So, let me tell you the secret of how to outsource blog writing in 5 easy steps.
Come on! Put your reading glasses on and start reading!
1. What’s on Your Mind?
You can’t start your blog writing journey without deciding what you want to write on. Is there a particular subject or set of subjects that excites you? A good starting point is to leverage your knowledge of different subjects to home in on the topics you want to write on. Start by creating a list of 5 topics you want to begin your writing journey with.
2. Choose a Platform
First-time bloggers and writers often get confused about which platforms to write and promote their writeups on. You can choose free platforms like Medium and LinkedIn or ask to write Guest Posts for established online journals. The latter can seem futile at first because of the rejections coming from the editors of established e-zines. However, outsourcing blog posts can be helpful in this case.
When you hire content writers from remote staffing companies like Remote Resource or contract a freelance writer to do your bidding, they take care of guest posting woes. These are professional writers I am talking about, and they have enough contacts to get writeups published in your name in all the major journals. With some luck, you can have a ghostwriter promote your blogs on one of the major news outlets.
3. Decide on Your Hiring Budget
Compensation for content writing experts tends to vary depending on the region. An average American freelance writer will charge you $15 to $45 an hour or maybe even higher depending on their experience and vintage. But typically, Indian content writers charge much less than their Western counterparts. I know what you’re thinking! “Is an Indian content writer good enough for my rodeo blogs?” Well, throw them into any topic and they’ll come out sailing.
What people in the West tend to miss is that India was a British colony for a very long time and the most popular medium of education in the country still happens to be English. So, Indians know English. Period. If you are worried about their knowledge of American culture, you have grossly misjudged them. India has Netflix!
The best Indian content writers can be found working for remote staffing companies. When you hire SEO experts for content from one of these companies, you get good blog writers as part of the deal. Besides, A1 companies like Remote Resource TM love to sweeten the deal with too-good-to-be-true hourly rates and no-strings-attached hiring contracts.
4. Build a Healthy Working Relationship
Unless you build a nice working relationship with your ghostwriters or content writers, you won’t be able to build your niche as a blogger. Talk to them a lot. Try to understand what they are thinking. Be a patient listener and help them out with writing challenges. If you are separated by geographical distance, use communication tools to stay in touch with your writer. But more than anything else, give them the space to use their imagination. It’s true that writers like to procrastinate. But which artist doesn’t?
5. To AI or Not To AI
Well, time to address the elephant in the room! With AI companies flooding the market with writing tools and boastful claims, it’s easy to lose track of the original plan – to establish yourself as an entertaining and trustworthy blog writer. So far, no AI tool maker has been able to build an app that can think and write like a human.
“Thinking is a human feature. Will AI someday really think? That’s like asking if submarines swim. If you call it swimming then robots will think, yes.” That’s Noam Chomsky for you. There’s a growing consensus that AI-written content doesn’t rank as well as human-written stuff. And it takes an avid reader a split second to discover if a writeup is AI-written or human-written. Old-fashioned readers will hate you if they discover you are feeding them machine-written stuff. Gen Z is more forgiving. So, ‘to AI or not’ is for you to decide.
Summing it up
Writing is a beautiful art form. And it can bring you a pretty penny if you can establish yourself as a blogger. Doesn’t matter if you don’t have the time to grab a pencil and scribble on sheets of paper. Leave it to professional writers. Hire writers and content marketers from Remote Resource!